 With a dedicated team of beauty devotees on the hunt for the coolest cult products the world has to offer — from the latest scientific discoveries to hundred-year-old remedies that have never been bettered — Cult Beauty is the destination for those looking for the Next Big Thing. With brands like The Ordinary, Charlotte Tilbury and Youth To The People (plus so many more) taking pride of place on its virtual shelves, Cult Beauty prides itself on hand-picking beauty heroes sure to blow you away.

Inventor of a unique shopping experience and always at the forefront of trends, Sephora has been a revolutionary retail concept since its creation in 1969 by Dominique Mandonnaud.
Our codes? The black and white stripes are the most recognizable :-)
Our heart? To fight with generosity, audacity and energy to offer our customers innovative products and services, everywhere in the world.
Our credo? To offer an exceptional beauty selection combining prestigious brands, exclusive brands and the Made In Sephora brand, a real melting pot of innovations.

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Since 1995, we’ve broken down the science of skincare, busted beauty myths and made products with ingredients that research proves can transform skin. Established by beauty expert Paula Begoun, the brand is deeply rooted in our founder’s commitment to education and customer advocacy. Our clinical-grade, science-backed products are designed to maximise the potential of every ingredient, delivering optimal efficacy while minimising irritation. Our formulations are non-irritating, never tested on animals and work exactly as promised.

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