Does Your Skin Need Protecting?

By now everybody knows that you need to use an SPF to protect your skin from the damaging effects of the sun’s UV rays to keep skin looking young and healthy, but did you know environmental pollution causes similar damage to the skin?
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Pollution is a mix of sunlight and chemicals emitted into the environment like exhaust fumes from vehicles, industrial smoke and secondhand smoke. So what's it doing to your skin? Well, it depletes Vitamin E, cholesterol and squalene, a natural antioxidant found in one’s sebum. It also causes a surge in free radicals, which causes collagen breakdown, as well as a decrease in the skin’s pH balance, making skin more acidic.
We read in Women's Wear Daily (May 25, 2016) that a study in China looking at women in rural areas and women in urban areas, found that women in urban areas age 10 times faster than those in rural areas — Official facts provided by Dr. Leslie Gerstman, a board-certified physician who specializes in aesthetic medicine. ‌
The good news is you can defend against pollution with products that are infused with antioxidants, natural oils and pH balancing ingredients. Our recommendation: REN new Flash Defence Anti-Pollution Mist & Evercalm Global Protection Day Cream.
The smart thing about our new Flash Defence Anti-Pollution Mist is that it not only blocks pollution particles from reaching the skin, but that it also uses these pretty advanced anti-oxidants to target the free radicals that escape the ‘net’.   Of course with skin it’s more efficient to prevent than it is to repair, and that is why we use the Biosaccharide Gum with its breathable shield as your first line of defence.‌

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