10 reasons to obsess over American Eagle's denim

Jeans built for freedom

There's a lot happening in our world right now. That's kind of what makes American Eagle's fall campaign The New American Jean so special. The influencers at the heart of it all were handpicked for their diverse backgrounds in talent and industry, but most importantly, their ability to crush stereotypes and celebrate diversity.

The campaign showcases each of the "new cast" member's personal style for back-to-school in parallel with new fits and styles for fall. Here are our 10 favorites:

1. Because they're revolutionizing the way Americans wear denim.

2. Because there are brand new fits & levels of distress!

3. Because #thenewamericanjean is so much more than basic blue.

4. Because this cast is the most diverse group we've ever seen and it makes us want to cry tears of happiness.

5. Because who says a Canadian tuxedo isn't #thenewamericanjean?

6. Because you can roll 'em any way you want 'em.

7. Because they're meant for ACTION!

8. Because they're empowering men & women alike to spread kindness.

9. Because distressed to the point of destroyed is somehow so chic with the right styling?

10. Because this cast is truly AMAZING & INSPIRATIONAL!

We're proud to have American Eagle as a partner! Support their cause and your own (being a broke student) by saving 20% with your #UNiDAYS student discount!

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