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Distinct, Directional and Considered Design
Whistles is a London-based style destination known for timeless design, curating must-have pieces and wardrobe signatures that elevate the everyday.
Simple yet impactful designs are underpinned with luxury through precise tailoring, thoughtful detailing and unique print and colour handwriting, designed exclusively in-house.
Capturing the spirit of modern dressing distinctively, we curate contemporary collections that seek to empower us with a strong sense of independence and individuality.


From the early days above a shop in the North-East of England, Berghaus has come a long way. They’ve racked up more than 50 years’ experience creating outdoor gear that’s beautifully designed and built to last.

At Phase Eight, we’re all about feminine, empowering styles that make you look - and feel - amazing. In our London studio we combine our hand-drawn prints with high quality fabrics and unique design details to create clothes in sizes 6-26 (and petite!) you’ll be excited to wear again and again.

Armani Exchange collection offers a mix of versatile, casual, and formal garments made of light fabrics. A youthful reinterpretation of Armani design, enriched with abstract prints, iconic of the brand, which enhance its contemporary feel.

Ray-Ban is the global leader in premium eyewear market and by far the best-selling eyewear brand in the world. Through every decade of its existence, they have shaped popular culture. Never just a transient trend, Ray-Ban eyewear marks out the wearer as an individual of taste and discernment.

Cider was founded in 2020 by four friends who wanted to build a fashion brand that celebrates happiness in the mundane. Like the drink we're named after, Cider is bubbly, sweet, and has just the right amount of sass. It's also perfect for fun gatherings, like sipping cider with your besties at a neighborhood bar or just lounging at home. That's why we like to think of ourselves as your closet's happy hour. Ready to hang with us?		

Abbott Lyon are obsessed with creating bespoke, trend-led jewellery with purpose. Each piece is designed with love and innovation by our in-house experts to add a touch of luxe to the everyday. Our mission is to make every moment meaningful. Whether it's a small win, milestone birthday, new love, or an old friend, we celebrate it all...your style, your story and what makes you, you.

GANT was founded in New Haven, Connecticut in 1949 and is one of the true pioneers of American Sportswear. The brand has spent more than seven decades perfecting its craft, creating premium garments and accessories for men, women, kids and the home. Combining a rich heritage with modern designs, GANT creates timeless pieces that are made to be enjoyed today, tomorrow, and for years to come.

Founded in Austria in 1895, Swarovski’s crystal creations have mesmerized the world for 130 years. The brand’s jewelry, home décor, and accessories blend bold creativity with innovation, illuminating the world with joyful radiance.<br>
Discover timeless necklaces, earrings, bracelets, and rings to elevate the everyday, or try statement styles in a rainbow of vibrant colors for a touch of brilliance. Crystal-embellished phone cases and pens are the perfect pairing when on-the-go, while charming crystal figurines will bathe spaces in wonder and light.<br>
Whether treating others or self-gifting, shine brighter with our handpicked Swarovski promotions.

Founded in East London, ALLSAINTS breaks through the noise to offer something different. Cult leather jackets & signature biker boots. Tailoring you weren’t expecting, & accessories you'll keep coming back for. ALLSAINTS is an attitude, wear it your way.

Timeless British style with a refined edge, Hobbs embodies the multifaceted nature of the modern woman – crafting contemporary pieces she loves to wear. Evolving with the flexibility of today’s routines, the brand serves weekday tailoring, standout event dressing and everyday ensembles imbued with AM-to-PM ease.

Persol is a recognized icon of Italian style, craftmanship and culture, and its glasses continue to be worn by many of the great names of international cinema. Designers continue to imagine and shape the future of Persol through advanced research and innovation.

Inspiring customers through a unique combination of product, creativity and cultural understanding, Urban Outfitters was founded in 1970 in a small space across the street from the University of Pennsylvania. Fifty years later, UO has evolved from that small space to a global operation in-stores and online, cultivating our signature mix of trend-driven apparel, accessories, home essentials and lifestyle additions to enrich your daily routine.

Free People has four wholesale showrooms - in New York, Los Angeles, Chicago, and London. Our sales team is in love with the Free People customer, and constantly searches for accounts who believe in our aesthetic and want us to be part of their lives. Today our line sells in over 1,400 specialty stores worldwide. Some department stores, such as Nordstrom and Bloomingdales, have created in-store concept shops to enhance the beauty of the clothes, and provide their customers with the quintessential Free People experience.

Football-inspired fashion since 2013. BALR. is an international luxury lifestyle brand known for its high-end fashion, travel products and accessories. Pioneering the intersection between football and fashion, explore our one of a kind collections like the latest BALR. X NFL range.

The leading urban jewelry brand for the best chains, bracelets, pendants, rings and custom pieces. There are materials and prices for every budget. Every order is shipped from the US and worn worldwide by artists, athletes and public figures.

If you're a fan of accessorizing an outfit but don't want to break the bank Charles & Keith might just be your new favorite brand. Their range of bags, shoes, and accessories will liven up any outfit and is perfect for students wanting to experiment with new styles without having to spend loads of money.

SmartBuyGlasses is your one-stop shop for stylish, affordable eyewear made for student life. With thousands of frames starting at just $7, you can find bold, trendy styles or sleek, classic looks that fit your vibe and your budget. Add blue light lenses to ease digital eye strain during long study sessions, or opt for Transitions® lenses that adapt to changing light as you move through your day. Try on your favorites instantly using our Virtual Try-On tool, and customize your lenses with prescription options. Plus, enjoy exclusive UNiDAYS discounts, free shipping, and a 24-month warranty on every pair. From the classroom to the coffee shop, we’ve got your vision covered.


Founded in 2008, The Kooples is a French fashion brand offering accessible luxury collections to couples with strong personalities. The Kooples’ philosophy offers a contemporary take on the art of tailoring, ready-to-wear and accessories for both men and women. Styles take inspiration from a strong rock ‘n’ roll attitude and showcase the brand’s innate rebellious elegance. The collections set themselves apart with numerous signature details that enhance the couples’ power of seduction while offering on-trend and high-quality looks for every occasion. 

Iconic jewellery designed to be worn on repeat. Missoma began in 2007 when founder Marisa Hordern discovered she couldn't find fashion-forward jewellery that was both long-lasting and affordable. Because it didn't exist.
Now they're known globally as the demi-fine and solid gold jewellery specialists. Missoma continues to design unique pieces in-house at their London studio, which are then made by hand from responsibly-sourced materials, and shipped worldwide.

Through sports, we have the power to change lives. Sports keep us fit. They keep us mindful. They bring us together. Athletes inspire us. They help us to get up and get moving. And sporting goods featuring the latest technologies help us beat our personal best. adidas is home to the runner, the basketball player, the soccer kid, the fitness enthusiast, the yogi. And even the weekend hiker looking to escape the city. The 3-Stripes are everywhere and anywhere. In sports. In music. On life’s stages. Before the whistle blows, during the race, and at the finish line. We’re here to support creators. To improve their game. To live their lives. And to change the world.

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