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adidas geeft alles wat er te geven valt, en dan nog een beetje meer. Nooit twijfelen, nooit aarzelen, nooit opgeven. Van de club tot de catwalk, het stadion tot de straat; waar er ook gespeeld wordt, adidas speelt altijd hetzelfde: Hart over hoofd. Inclusie over ego. Verenigd door passie, adidas gaat ervoor.

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